- 01Why Most Solo Attorneys Are Invisible to the Clients They're Best Qualified to ServeLast month, a prospective client needed exactly what you do. They searched, found someone else, and hired them. Not because the other attorney was more qualified. Because that attorney was findable and you were not.
- 02How to Define Your Practice Area So Referral Sources Know Exactly When to Call YouA practice area statement is not for your benefit. It is for your referral sources. The difference changes everything about how you should write it.
- 03The Difference Between a General Practice and a Focused One — and Why It Matters for GrowthThe more types of matters your practice handles, the harder it is to become known for any of them. Adding a practice area rarely brings in more of that work. It adds complexity and takes attention away from the work the practice already does best.
- 04How to Build a Client Development Habit Without Feeling Like You're SellingYou do not need a sales process. You need a contact frequency system. Most business development advice for attorneys assumes the problem is motivation or skill. The problem is almost never either of those things.
- 05What Your Best Matters Have in Common — and How to Find More of ThemYour five most profitable matters from last year had something in common. You probably don't know what it is. Most attorneys never analyze what made their best matters best — and so they have no system for finding more of them.
GET EARLY ACCESS
The platform that puts all of this to work.
Kiluma ships in October. Join the early access list and be first in.
Something went wrong. Please try again.
You're on the list. We'll be in touch.